The Business Model
Why the opportunity is real, the mechanism behind the free demo, the pricing ladder, and the compliance rules that keep it legal.
In this module
Why This Works Right NowThe opportunity, and the honest caveat that belongs right next to itThe Demo-As-Bait MechanismThe one move that changes every number downstream of it — the funnel math, the script, and the objection handling all derive from thisPricing Ladder & Unit EconomicsFour tiers, one default, and why the monthly plan is the actual businessCompliance Guardrails & the Tool StackRead this once before your first dial. It's shorter than it looks, and it's what keeps a fast business a durable one.